REEF identifies commercial kitchens that have the capacity to operate and host additional food brands within their very own kitchen. Our portfolio of brands resonate with customers and in turn provides an attractive revenue share to our partners with as little disruption and costs involved.

REEF will hold your hand throughout the process, including the set-up on the delivery platform (Just Eat, Uber Eats, Deliveroo), supply chain, and will arrange for you to be trained by our culinary team.

You then run the brand like your own operation.

We have 200 shopfronts operating our brands across the UK, with sales ranging between £1.5k and £4.5k in additional weekly revenue on Delivery only. Please note the range is determined on your kitchen operating in line with our expectations i.e. good prep times, no missing items, strong app ratings and high up-time.

Our account management function will provide key insights and data to improve operations and in turn generate more volume for your site.

With an average ticket size of £21 and additional volume (c.150+ orders), our existing sites trading up to £3.5k a week are not requiring any additional staff members.

The menus have been structured to operate and assemble at ease ensuring little to no disruption to your core business.

Winter 2022 offer – No joining Fee!

We operate a revenue share model with all our partners, whereby REEF covers the Delivery aggregators fee and the Brand royalties we pay our brand partners.

Depending on which brand is being operated, the cost of goods sold can range between 23-31%, which leaves our partners with an attractive profit margin

Within the M25 (London, UK), we ensure to keep a minimum of 2.5 miles distance from any existing brand. Our third party delivery partners fulfil the last mile logistics, so this provides a fair catchment to all and ensures driver efficiency within an operating delivery zone.

Outside of London, we try and maintain a 3.5 miles distance. If the sites are close with an existing partner, we will offer an alternative brand that will suit the operators kitchen and location without cannibalising any sales.